I’m a brand, packaging, stationery and general freelance designer, who loves to collaborate and help business owners and founders create visual elements that will help them grow and scale their business.
As well as being a designer, I’ve set up, and grown three of my own product and service based businesses over the past eight years alongside working as a Marketing Manager.
This allows me to be in the beautiful and rare position of being a designer who knows exactly what you need for your brand.
I work with a range of different clients, doing things from branding, packaging design, brochures and pitch decks through to social media and event stationery. But I have a particular love for working with female founders.
Along with being a freelance designer I run Pretty Post, and am a creative business mentor and run The Stationery Sessions.
Want to know more?
London born and bred, I'm a divorced / co-parenting mum to a very opinionated boy.
I set up my first business eight years ago, so that I could be at home when he needed me, and show him that being a mother doesn't mean you don't have to leave your passions behind.
Quite the opposite, I can mum, run three businesses, have a social life, and sometimes I get to sleep too! (turns out you can't do everything though, you should see the state of my kitchen).
I start each morning with a walk through a tiny nature reserve, it grounds me, sets me up for the day and it's where I have my best ideas.
My design education is entirely self taught. When I love something, I consume it. It’s been all I’ve done, day and night for about 10 years.
I’m also a professional calligrapher, although I retired my nib, you’ll see my hand lettering across my designs.
Organisation and systems are my jam. I have a brain like a robot, and can turn anything complicated into a simple list. It's a superpower.
You can find me teaching other small businesses how to do it too, alongside volunteering as a mentor for the government funded Help to Grow scheme.
I work from my home studio in North London, surrounded by stacks of notebooks, piles of paper, and an ever increasing indoor jungle.